Social media data in ChatGPT
Add InsightSocial to ChatGPT as a plugin and ask about any public profile, post, comment thread or search on 9 platforms. One URL and a sign-in.
Connect ChatGPT in 4 steps
- 1
In the ChatGPT app or chatgpt.com, open Settings, then Plugins
- 2
Open Browse plugins, then Create app
- 3
Name it InsightSocial and paste this into MCP Server URL
https://api.insightsocial.app/mcp
- 4
Leave Authentication on OAuth, tick the box below the risk warning, click Create, and sign in with your InsightSocial account.
No Create app button? Turn on Developer mode first, under Settings, then Security and login. ChatGPT only offers custom plugins once it is on.
Then ask ChatGPT
Instagram
“Pull the last 20 reels from @nike and rank them by views.”
TikTok
“Get the transcript of this TikTok and turn it into a blog outline: tiktok.com/@…/video/…”
LinkedIn
“What does this company do, how many employees, and where is it based? linkedin.com/company/…”
YouTube
“How many subscribers does @mkbhd have, and what are his 10 latest uploads?”
Tools ChatGPT gets
| Tool | What it does | Cost |
|---|---|---|
| search_endpoints | Find the right endpoint for a question, by keywords and platform | Free |
| describe_endpoint | Inputs, allowed values, an example and the price of one endpoint | Free |
| quote_endpoint | The exact price of a call before it is made | Free |
| call_endpoint | Fetch the data. Marked as a tool that spends, so your app asks before it runs | The endpoint's price |
| read_result | Re-read a saved result by fields, item count or outline, without calling again | Free |
| get_credits | Your balance, plan and usage | Free |
InsightSocial in ChatGPT: frequently asked questions
1. In the ChatGPT app or chatgpt.com, open Settings, then Plugins. 2. Open Browse plugins, then Create app. 3. Name it InsightSocial and paste this into MCP Server URL: https://api.insightsocial.app/mcp. 4. Leave Authentication on OAuth, tick the box below the risk warning, click Create, and sign in with your InsightSocial account.
No. ChatGPT signs in to your InsightSocial account through the browser and gets its own key, which you never see. New accounts include 10 free calls.
Searching, describing and pricing endpoints are free. Fetching data costs the endpoint's price in credits, and your first 10 calls priced at 100 credits or less are free. A call that errors or finds nothing costs 0. The free plan includes monthly credits, with no card needed.
The tool that fetches data is marked as one that spends, so MCP clients ask before running it. The assistant can also quote the exact price of a call first, for free.
Instagram, TikTok, Facebook, LinkedIn, Twitter/X, YouTube, Reddit, Threads, Pinterest: 237 endpoints for public profiles, posts, comments, followers, search, transcripts and ad libraries. Public data only; it never logs in as you on those platforms.
An app you connected by signing in gets its own key, listed under Connected apps on your API keys page: disconnect it there and it loses access straight away. A key you pasted into a config is revoked on the same page.